For Abhishek Sharma’s avant-garde collection, we conceptualized and executed the campaign titled “Your Second Skin”, spotlighting the designer’s signature denim mask—a symbol of protection and personal expression. The visual narrative focused on the mask as an intimate, fashion-forward extension of the human body.
🔹 Creative Production: From conceptual moodboarding to art direction, our team developed a minimalist, high-impact campaign concept that aligned with the designer’s futuristic aesthetic.
🔹 Photoshoot Execution: Directed and executed the entire shoot including model selection, styling support, set lighting, and photography. The goal was to create timeless, editorial-grade imagery that resonates with the new-age fashion consumer.
🔹 Post-Production: We delivered refined black-and-white editorial edits, ensuring skin texture, contrast, and type integration enhanced the mood and brand storytelling.